Farmers Market to host film screening

Published 10:03 am Wednesday, November 30, 2011

The Austin Area Farmers Market is proud to announce a local community screening of “FRESH,” a new feature documentary film by Ana Sofia Joanes that celebrates the food architects around the country who are boldly reinventing our food system with sustainable agriculture initiatives.

“FRESH” will screen in Austin at the Paramount Theatre at 7 p.m. Dec. 2. Tickets are $2 and are available at the Paramount, SuperFresh, and by contacting the Austin Area Farmers’ Market at

“FRESH” is a reflection of a rising movement of people and communities across America who are re-inventing the food system. It celebrates the food architects who offer a practical vision of a new food paradigm and consumer access to it. Encouraging individuals to take matters into their own hands, “FRESH” is a guide that empowers people to take an array of actions as energetic as planting urban gardens and creating warm composts from food waste, and as simple as buying locally-grown products and preserving or freezing seasonal produce to eat later.

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