Web site designer launches business

Published 9:17 am Friday, July 4, 2008

Local Web designer Rebecca Dibble loves the creative process, a quality pretty apparent from the moment one walks in her home. Bright with color and patterns that stretch from ceiling to floor, its bares close resemblance to the online creations Dibble fashions through her home-based Web site company Studio Ten Design.

With a year under her belt, Dibble is working with clients varying from Quality Pork Processors to the Mower County Fair, giving each an Internet flair — bold in color, clean in construction — made to attract the eye and easily provide the user with information, all within the confines of a page.

“In terms of layout, you’re limited — you’ve got a square or a rectangle,” she said. “And what I might do is combine ideas from other Web sites, plus what the person says…mixing the clients ideas with what something you put into it.”

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A registered nurse by training, Dibble said she began dabbling in Web design after spending years at home with the kids, both of whom are now graduated from college.

“I’ve been a stay-at-home mom all these years they’ve been home,” she said. “It got to the point where I was a stay-at-home mom for two college kids, and my husband said I was too young not to be doing something.”

She launched her first site — beckycookbook.com — in 2000, which featured her family’s favorite recipes. From there, she began designing sites for neighbors while taking several online classes, until finally enrolling in Riverland Community College for a Web design certificate.

“If I started this business, I wanted it to be legal, saying, “Yes, I am a Web designer,” she said.

Her schooling included a two-year internship at Riverland, where she enjoyed the tutelage and support of instructor Brenda Mandt, whose help remains invaluable, Dibble said. She added that each new skill increased her work satisfaction, a phenomenon that finally prompted her to launch her business in June 2006.

“It’s like anything you do in a company, or any hobby — you want to learn the next step,” she said. “And I found I really liked what I did.”

And found that other people liked her work too. As an intern, Dibble was chosen as the feature Web designer for Albert Lea Children’s Center, which still uses her creation. She also easily gained multiple nonprofit clients.

Dibble said she then and still offers deals to nonprofits not flush with cash, offering instead a trade for advertising or discounted fees.

“I get very creative with what people in the community want, and how people work with me,” she said.

Studio Ten Design’s clientele now spans several sectors locally, from businesses to municipalities. They include Collision Specialists, Sanderson Auto Repair, several realtors and accountants, Relay For Life, the Cedar, Turtle and Fillmore watershed districts, the city of Grand Meadow, the Mower County Fair and, most recently, Quality Pork Processors.

Dibble said her goal is provide information readily accessible on the site and a vivid picture of the community featured. It’s an approach that’s proven effective.

“I never expected much — I thought, ‘I’ll do Web sites for people,’” she said. “I guess what I’m looking at is just enough to make me busy, and I am busy.”

Dibble’s Web site is available at www.studiotendesign.com.