The first jumpers from the Dutchtown Jumpers kicked off this year’s Plunging for Pink Saturday at East Side Lake. Eric Johnson/photodesk@austindailyherald.com

Cedar Valley Services Executive Director Rich Pavek raises his arms in triumph as he leaves East Side Lake after his team took the plunge during Plunging for Pink Saturday afternoon at East Side Lake. Eric Johnson/photodesk@austindailyherald.com

Jumpers from the Angry Hog Porkcicles team runs for the shore after their jump Saturday during the Plunging for Pink event Saturday at East Side Lake. Eric Johnson/photodesk@austindailyherald.com

Participants in this year’s Plunging for Pink wade through the frigid waters of East Side Lake last year during Plunging for Pink. Herald file photo

Spectators watch and record jumpers Saturday during Plunging for Pink at East Side Lake. Eric Johnson/photodesk@austindailyherald.com

Members of American Family Insurance D 57 Freezin for a Reason hit the water during their jump in the Plunging for Pink event Saturday at East Side Lake. Eric Johnson/photodesk@austindailyherald.com

The Hormel Institute’s Cannonball for a Cuire leaves the platform during Plunging for PInk Saturday afternoon at East Side Lake. Eric Johnson/photodesk@austindailyherald.com

Peopel likne the edge of the hole cut into East Side Lake Saturday to watch people take part in Plunging for Pink . Eric Johnson/photodesk@austindailyherald.com