Update: The Plunge goes on, raises over $12K

Published 2:08 pm Saturday, February 20, 2021

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COVID may have forced the cancellation of the annual Plunging for Pink event usually held at East Side Lake, but that didn’t stop the Dutchtown Jumpers from placing a 500-gallon water tank in front of Hoot & Ole’s and Judy’s Too to hold an improvised Plunge for the Cure event on Saturday.

The event, which saw jumpers plunging into the cold water, raised $12,505 for cancer research at The Hormel Institute, according to Hoot & Ole’s and Judy’s Too co-owner (and Dutchtown Jumper) Jeremy Olson.

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“I was expecting about $8,000, then I started counting the money,” Olson said. “This town is so amazing when they get together behind a cause and help each other out. The Dutchtown Jumpers can’t say thank you enough.”

Olson said that about a dozen participants, ranging in age from 7 to 75, took the plunge this year. 

Olson said that he is seeking to raise matching funds from other places to donate along with Saturday’s total.

“We’ll definitely be at the $20,000+ mark that we can donate to The Hormel Institute,” he said. “I’ve talked to several of the scientists there and their work never stops, even in a pandemic. The least we can do is help these guys out, and we love doing it.”