Hormel Foods surpasses its Project PB&J Spreading Part goal

Published 10:46 am Thursday, July 28, 2016

As the company celebrates its 125th anniversary this year, Hormel Foods Corporation announced Wednesday its foodservice sales team partnered with Which Wich Superior Sandwiches for a Project PB&J Spreading Party during their national sales meeting in Minneapolis on July 27.

The team of 200 employees was able to make 10,010 PB&J sandwiches in an hour, surpassing their goal of 9,000.

The sandwiches, made with Skippy peanut butter, were donated to Loaves and Fishes, Catholic Charities and People Serving People to help those in need after the event.

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“Giving back to communities is an important value of Hormel Foods,” said Mark J. Ourada, vice president of sales, foodservice, Hormel Foods, in a press release. “That is why we were pleased to team up with a valued partner, Which Wich, to hold a Project PB&J Spreading Party during our event.”

In 2015, Hormel Foods donated $5.2 million in cash and product donations to help those in need. In addition to donating 2.5 million cans of Spammy, a shelf-stable poultry product fortified with vitamins and minerals to help malnourished children in Guatemala, Hormel Foods donated $400,000 to charities in 40 communities where it had manufacturing facilities and contributed to several disaster relief efforts.

“This event was amazing and it was in alignment with what we stand for at Hormel Foods — our people, our partnerships and our communities,” said Ana Gonzalez, foodservice account executive at Hormel Foods, in a press release. “The less time we had the faster we went. We found a way to work together as a team to beat our goal and made over 10,000 sandwiches.”

Which Wich also has a tradition of giving back to the communities it serves. For each PB&J purchased, Which Wich donates a PB&J wich to someone in need through Project PB&J and banks one to give away in large scale on a global level. As kids themselves, founders Jeff and Courtney Sinelli shared a love for peanut butter and jelly sandwiches. PB&J was the first wich created for the brand, and the two chose to use it as a way for Which Wich to show its support for those who are less fortunate.

“We started Project PB&J with the belief that a simple peanut butter and jelly sandwich can change the world,” Sinelli said in a press release. “Since then, we’ve seen PB&J’s bring comfort and comfort food to those who need it.”